WeTV Partners with Sony Music to Celebrate The Itchyworms 25th Anniversary with Countless Specials and Videos About the Band

Everyone knows how Pinoys love their music but its a rare feat to shape the sound of one's generation - the band "The Itchyworms" is one of those iconic musicians in our books. As one of the definitive OPM bands of the last two and a half decades, Jazz Nicolas, Jugs Jugueta, Kelvin Yu, and Chino Singson have worked towards creating Pinoy music that has been loved by a generation and will be loved for more generations to come. To celebrate the band's 25th anniversary, Sony Music has partnered with WeTV Philippines to take the band’s 25th anniversary to even more music fans.
To kick off the celebration, Sony Music has releases the official music video and short film for the poignant and whimsical track "The Life I Know" off their fifth studio album "Waiting For The End To Start" which you can currently stream on WeTV already.

The telling of the 25th anniversary story of the Itchyworms continues next month, August, with the release of the special feature on their new album, aptly called "Sala Set: Waiting For The End To Start", followed by a documentary on the band’s journey – all of which will be premiering on WeTV. 

Rounding out this musical celebration will be the release of the band’s anniversary single "Eto Na", followed by the music video of the album’s title track  "Waiting For The End To Start". Coming soon will be an Itchyworms mockumentary, and their podcast "Worms Upon A Time".

WeTV has partnered with Sony Music on this extraordinary campaign as part of its push to bring the best in Filipino content to a wider audience across the region, while celebrating the music of one of the best OPM bands in the country.

To stream the Itchyworms 25th anniversary specials and the very best in Asian Premium Content, original series, Filipino shows and anime, just download the WeTV and iflix app from the App store and Google Play, and start watching! A monthly subscription rings in at only P59, quarterly at P159, and an annual subscription is only P599 for recurring subscriptions, while a one-month pass is only P149. 

About WeTV 
WeTV, a Tencent company, is the carrying brand for overseas users of Tencent Video - China's leading online video platform with over 100 million paid subscribers. Since it was first launched in 2019, WeTV is now available in Indonesia,  Malaysia, Thailand, Philippines, India, and other territories, accelerated by its acquisition of the iflix brand and resources in the past year. The platform is centered on delivering Asian premium content and original productions – which they can stream anytime, anywhere and on any device – to its users globally.

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