"AIR" Makes Triumphant World Premiere at the SXSW Festival


The fans and critics have spoken. “AIR” is a real winner. “AIR,” directed by Ben Affleck and featuring a star-studded cast led by Matt Damon, closed out the South by Southwest Festival to a wild standing ovation and rave reviews by critics. Called a “slam dunk” by critics, it was also hailed as “this Generation’s ‘Jerry Maguire’” by Variety and has so far garnered a 100% Rotten Tomatoes rating. 


From award-winning director Ben Affleck and starring Matt Damon, “AIR” reveals the unbelievable game-changing partnership between a then-rookie Michael Jordan and Nike’s fledgling basketball division, which revolutionized the world of sports and contemporary culture with the Air Jordan brand. “AIR” also stars Jason Bateman, Chris Messina, Marlon Wayans, Chris Tucker, and Viola Davis in a moving story that follows the career-defining gamble of an unconventional team with everything on the line, the uncompromising vision of a mother who knows the worth of her son’s immense talent, and the basketball phenom who would become the greatest of all time.


In Philippine cinemas April 19, "AIR" is distributed by Warner Bros. Pictures, a Warner Bros. Discovery company. Join the conversation online and use the hashtag #AIRMovie

Photo & Video Credit: “Warner Bros. Pictures”
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