'This Is the End' and 'The Way, Way Back' Exclusively Showing in Ayala Cinemas Starting Today

Two of the most successful and critically acclaimed films of the recent U.S. summer season – “This Is The End” and “The Way, Way Back” – will be shown exclusively at Ayala Malls Cinemas nationwide starting today, September 11. "This Is the End" stars James Franco, Jonah Hill, Seth Rogen, Jay Baruchel and Michael Cera as friends trapped in a house after a series of strange and catastrophic events devastate Los Angeles. As the world unravels outside, dwindling supplies and cabin fever threaten to tear apart the friendships inside. Eventually, they are forced to leave the house, facing their fate and the true meaning of friendship and redemption. The wacky comedy grossed a whopping $100-million at the U. S. box office and if you want more convincing, we totally loved it - a rare and perfect 5 reels.

Meanwhile, “The Way, Way Back” is a humorous and heartwarming story of self-discovery. The film stars Steve Carell, Toni Collette, Allison Janney, AnnaSophia Robb, Sam Rockwell and Liam James. “The Way, Way Back” is the coming of age story of 14-year-old Duncan’s (Liam James) summer vacation with his mother, Pam (Toni Collette) and her overbearing boyfriend, Trent (Steve Carell). Having a rough time fitting in, the introverted Duncan finds an unexpected friend in Owen (Sam Rockwell), the gregarious manager of the Water Wizz Water Park. Through his funny, clandestine friendship with Owen, Duncan slowly opens up to and begins to finally find his place in the world—all during a summer he will never forget. The film garnered a positive 85% score at RottenTomatoes, “The Way, Way Back” is also predicted by experts to be a likely contender for honors at next year’s awards season.

So if you were wondering were the heck these two movies are? Just go to your favorite Ayala Mall.

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